Category: SaaS

Top 10 SaaS Metrics for 2023

Curious about what’s in fashion for SaaS metrics in 2023? Well, step aside vanity metrics, we’re shifting away from metrics that demonstrate exponential growth in favour of those that demonstrate a more conservative style towards profitability, expanded cash flow runways, and milestone-based investments. If you are a SaaS founder, you’re likely familiar with the concept […]
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5 Tips to Future-Proof Your SaaS Startup

As we head into another period of economic uncertainty purse strings may be tightened – and that means access to incremental working capital may be low if not impossible to secure.  Unless you are the rare SaaS company that has already achieved profitability, you are likely dependent on investors and lenders to keep your business […]
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15 Monthly Metrics to Track for Your SaaS Business

When it comes to building a successful SaaS business, startup founders are going to need to know their numbers.  The relative importance of these numbers really depends on the stage of the startup.  This article assumes that you have some customer revenue but not a lot. And if you are pre-revenue, that’s okay too because […]
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  • December 20, 2021

The #1 SaaS Metric for 2022

Are you tracking Net Dollar Retention (NDR) properly?  NDR, a metric used by SaaS companies to understand their organic growth, has soared to be the most popular SaaS metric of the year.   Here are 8 ways you can increase NDR in 2022: First of all, let’s be sure you understand what we’re talking about here.  […]
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The #1 SaaS Metric for 2022

Are you tracking Net Dollar Retention (NDR) properly?  NDR, a metric used by SaaS companies to understand their organic growth, has soared to be the most popular SaaS metric of the year.   Here are 8 ways you can increase NDR in 2022: First of all, let’s be sure you understand what we’re talking about here.  […]
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How to Price Your SaaS Product

Ever wonder how to price your SaaS product? Pricing is one of the 4 Ps of Marketing (ie: price, product, promotion and place) but there is also a financial perspective that should be considered to avoid some common pitfalls when setting subscription model prices. To help, we’ve compiled 7 core questions for you to consider […]
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Angel Investments 101: When Should You Raise Angel Investments?

We’ve compiled some tips and considerations to help first time Tech Founders prepare and understand the right time to seek angel investments.   Definition: For the purpose of this article An Angel Investor is a high-net-worth individual who provides financial backing for small start-ups typically in exchange for equity in the company. In other words […]
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Techopia Live: How Startups Can Attract Angel Investments featuring Susan Richards

Our Managing Partner was a featured expert guest on the latest episode of Techopia Live: How Startups Can Attract Angel Investments. This episode is hosted by Peter Kovessy from the Ottawa Business Journal and also features Nolan Beanlands, Executive Director at the Capital Angel Network. This in-depth discussion provides a recap of investment trends in […]
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