Techopia Live: What AI Means for Ottawa’s Tech Sector with Susan Richards In this episode of Techopia Live, OBJ publisher Michael Curran speaks with Susan Richards, our Managing Partner, exploring what AI could mean to Ottawa’s technology sector. Plus, two local companies that are staking their futures on AI explain their opportunities and plans. Special […]
Curious about what’s in fashion for SaaS metrics in 2023? Well, step aside vanity metrics, we’re shifting away from metrics that demonstrate exponential growth in favour of those that demonstrate a more conservative style towards profitability, expanded cash flow runways, and milestone-based investments. If you are a SaaS founder, you’re likely familiar with the concept […]
As we head into another period of economic uncertainty purse strings may be tightened – and that means access to incremental working capital may be low if not impossible to secure. Unless you are the rare SaaS company that has already achieved profitability, you are likely dependent on investors and lenders to keep your business […]
When it comes to building a successful SaaS business, startup founders are going to need to know their numbers. The relative importance of these numbers really depends on the stage of the startup. This article assumes that you have some customer revenue but not a lot. And if you are pre-revenue, that’s okay too because […]
Are you tracking Net Dollar Retention (NDR) properly? NDR, a metric used by SaaS companies to understand their organic growth, has soared to be the most popular SaaS metric of the year. Here are 8 ways you can increase NDR in 2022: First of all, let’s be sure you understand what we’re talking about here. […]
Are you tracking Net Dollar Retention (NDR) properly? NDR, a metric used by SaaS companies to understand their organic growth, has soared to be the most popular SaaS metric of the year. Here are 8 ways you can increase NDR in 2022: First of all, let’s be sure you understand what we’re talking about here. […]
Ever wonder how to price your SaaS product? Pricing is one of the 4 Ps of Marketing (ie: price, product, promotion and place) but there is also a financial perspective that should be considered to avoid some common pitfalls when setting subscription model prices. To help, we’ve compiled 7 core questions for you to consider […]
In this video Susan runs through 4 areas that are really important when it comes to measuring customers: lifetime value, velocity, retention rates and acquisition costs.
How Confident Are You That You’re Reporting MRR (Monthly Recurring Revenue) Correctly? Like most things in life and business people commonly make the same mistakes. SaaS Founders that have ever been through due diligence – raising money from investors, securing a business loan or selling a business – have likely learned a thing or two […]
We’ve compiled some tips and considerations to help first time Tech Founders prepare and understand the right time to seek angel investments. Definition: For the purpose of this article An Angel Investor is a high-net-worth individual who provides financial backing for small start-ups typically in exchange for equity in the company. In other words […]